Back in August, I decided to conduct a little Craigslist experiment in order to test a theory. Basically, my hypothesis was that a reserved and sophisticated muted teal piece would sell faster than my usual edgier and bolder color choices.
1 month in, and I had a few nibbles but no solid bites. I re-baited by lowering the price and still hadn't "hooked" anyone. Then I stumbled on a unique opportunity to test my theory even better.
No I didn't repaint the muted teal dresser. I actually found an almost identical 7 drawer dresser.
Chelsea and have been crushing on hunter greens lately. If we had our way, we'd write it in on the color-of-the-year ballot. Scratch that, we'd probably write it in for President. After Chelsea rolled out this piece in "Scholar Green" by Ralph Lauren, I think I started salivating at the thought of doing a piece of my own in such a moody shade. When I found myself with another long-and-low campaign piece, it was a no brainer.
Since the brass campaign chest was the same in size and scale, it was the perfect opportunity to pit a newer trendier color against the "safer" muted teal piece,
The second chest had brass recessed pulls and decorative T-braces indicative of a true campaign piece.
The hue is dark and moody and could be a little risky for a potential buyer. In person, it has a velvety, buttery texture.
Taking a cue from the hue, I went all equestrian with my styling.
The wall hanging was an easy vintage-inspired DIY that cost less than $10.
The camel leather "riding" boots and plaid blanket scarf were also inspired by my favorite fall weather (and hey, I'm really just looking for any occasion to break them out).
Although Chelsea and I are firm believers that dark green is the new neutral, not everyone can be so easily committed to such a strong look. For that reason, I decided to style as both a living room credenza and a bedroom dresser in hopes that it would show its versatility.
On the left, the living room credenza has a stack of books and decorative plant.
While on the right, the bedroom dresser has a makeshift vanity station on a simple tray.
So let's get to the results of my expanded experiment: last month, a potential buyer set up an appointment set up an appointment because the green piece had caught her eye, but when she arrived she realized the muted teal piece was more suited for her new home in the suburbs and purchased it instead!
The green chest sold to a fabulous inner-city couple a little over a week later. Interestingly enough, both pieces went for about the same price. Even though the muted teal sold first, it had been listed for nearly 2 months and only "accidentally" got a buyer. The hunter green was only listed for a grand total of 2 weeks. Ergo, my results are a tad inconclusive. But hey, I didn't go to school for scientific research now, did I? LOL.
Dark Green Campaign Chest
56"W x 18"D x 29.25"H
SOLD
Even though this handsome gent already sold, you can always contact me about a custom order!
